How has employability changed over the last few years? It has obviously increased from the past 6 years till 2019 after which due to the pandemic, it has more or less stayed constant. The interesting thing to note is which domains have more employable talent.
According to the skill report 2021, B.E./B.Tech and MBA remain to be the top 2 fields which provide maximum jobs. The sectors such as IT, internet business, banking and financial services, insurance industry have become more relevant in the times we live in. Let’s dive deep into jobs that help internet businesses grow.
Digital marketing which is the promotion of brands to connect with potential customers using the internet has become a relevant sector for future jobs. Social media is a place where we spend most of our time. It has become easy for brands to reach out to customers through social media. The jobs which I feel will be most relevant in the future are as follows:
- Content writing: Brands want their social media handles and websites to look attractive and engaging, They look for people to write articles about their products and services which makes content writing one of the most demanding skill for the future. Currently, the industry is new and there is a dearth of people who are creative and can write articles that inspire people to use the product.
- Social Media Marketing: Many brands look for people to manage their social media accounts and put posts, stories on a regular basis for them to stay relevant and be in touch with the customers. Since people like to spend most of their time on social media platforms, it is an easier way to communicate with people and make them aware of the products and services offered.
- Consulting: A business consultant works with clients on various aspects of planning, strategy, and problem-solving. Most internet businesses require good marketing consultants to plan and strategize. It is a very high paying job out of the ones mentioned in the article. It requires experience and a lot of knowledge about the domain to master the skill.
The above 3 skills I feel will be one of the most wanted in the near future. India needs people to understand that these skills do help us earn enough money to live comfortably. Just like any other job, the starting pay will be less but as you grow in the industry you will get more money. There are many courses available on the internet to learn these skills. It takes few months to learn them and start earning and you don’t need any fancy degree for this.